Cookie Policy
Last updated: January 2025
This Cookie Policy has been prepared to inform you about the cookies used on the {siteUrl} website ("Site") operated by Aktif Çelik. This policy explains which cookies are used, why they are used, and how you can manage your cookie preferences.
1. What Are Cookies?
Cookies are small text files that are placed on your device (computer, tablet, or mobile phone) through your browser when you visit a website. Cookies are widely used to ensure websites function properly, improve user experience, and collect information about site usage.
Cookies cannot access your personal information, read files on your computer, or harm your device. Cookies contain only text and are not executable programs.
2. Types of Cookies Used
The following types of cookies are used on our website:
2.1. Essential (Technical) Cookies
These cookies are necessary for the basic functions of the website to operate. Without these cookies, the site cannot function properly. Essential cookies enable services such as page navigation, access to secure areas, and basic site functionality.
| Cookie Name | Purpose | Duration |
|---|---|---|
| __next_hmr_* | Site infrastructure management | Session |
Legal basis: These cookies are mandatory for the technical operation of the site and do not require separate consent (Turkish Personal Data Protection Law (KVKK/Law No. 6698), Article 5/2-f).
2.2. Analytics (Performance) Cookies
These cookies help us understand how visitors use the website. The collected data is statistically analyzed to improve the site and enhance user experience. Information collected through these cookies is anonymized and does not directly identify you.
Microsoft Clarity
Microsoft Clarity is a user behavior analytics tool that helps us understand how visitors use our site. Clarity creates anonymized recordings of user sessions and collects data such as click maps, scroll behavior, and page interactions.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _clck | Clarity user ID (anonymous) | 12 months |
| _clsk | Clarity session and page view tracking | 1 day |
| CLID | Unique visitor identification (anonymous) | 12 months |
| ANONCHK | Clarity anonymous user check | Session |
| MR | Microsoft analytics tracking | 7 days |
| SM | Microsoft session management | Session |
Google Analytics 4 (GA4)
Google Analytics 4 is a web analytics service that allows us to analyze our website traffic and visitor interactions. GA4 has IP anonymization enabled by default, and collected data is used for statistical purposes.
| Cookie Name | Purpose | Duration |
|---|---|---|
| _ga | Unique visitor identification (anonymous) | 2 years |
| _ga_* | GA4 session state tracking | 2 years |
| _gid | 24-hour unique visitor identification | 24 hours |
| _gat_* | Request rate limiting | 1 minute |
Google Privacy Policy | Google Analytics Opt-out Browser Add-on
3. Purposes of Cookie Usage
Cookies are used on our website for the following purposes:
- Ensuring the technical operation of the site: Proper functioning of page navigation, content display, and basic site features.
- Analyzing site performance: Collecting statistics such as visitor count, page views, average visit duration, and bounce rate.
- Improving user experience: Analyzing which pages visitors visit and which content attracts more interest.
- Understanding user behavior: Examining click maps, scroll behavior, and page interactions (via Microsoft Clarity).
- Detecting site errors: Identifying and resolving technical issues.
4. Third-Party Cookies
Third-party cookies are used on our website as part of the analytics services mentioned above. These cookies are placed by the respective third-party service providers:
| Service Provider | Purpose | Privacy Policy |
|---|---|---|
| Microsoft Clarity | User behavior analysis, heatmaps, session recordings | Microsoft Privacy Statement |
| Google Analytics 4 | Website traffic analysis, visitor statistics | Google Privacy Policy |
Third-party service providers have their own privacy policies and data processing practices. We recommend reviewing their respective privacy policies for detailed information about these services.
5. Managing and Deleting Cookies
You have the right to choose whether to accept or reject cookies. You can block or delete cookies by changing your browser settings. However, please note that completely blocking cookies may cause some features of our website to not function properly.
5.1. Managing Cookies via Browser Settings
Below are links to cookie settings pages for popular browsers:
- Google Chrome — Settings → Privacy and Security → Cookies and other site data
- Mozilla Firefox — Settings → Privacy & Security → Cookies and Site Data
- Apple Safari — Preferences → Privacy → Cookies and website data
- Microsoft Edge — Settings → Cookies and site permissions → Manage cookies and site data
- Opera — Settings → Advanced → Privacy & Security → Cookies
5.2. Google Analytics Opt-out
To prevent data collection by Google Analytics, you can install the browser add-on provided by Google. This add-on prevents Google Analytics JavaScript code (ga.js, analytics.js, gtag.js) from sending information about your site visit.
5.3. Cookie Management on Mobile Devices
To manage cookies on mobile devices, you can use your device's browser settings. On iOS devices, you can adjust cookie preferences from Safari settings, and on Android devices from Chrome browser settings.
6. Data Collected via Cookies
The following types of data may be collected through cookies on our website:
- Pages visited and page view durations
- Click behavior and interaction data
- Scroll depth and page interactions
- Browser type and version
- Operating system information
- Screen resolution and device type
- Referring URL (referrer)
- Approximate geographic location (country/city level, IP-based)
- Visit date and time
- Session duration
Important: This data is collected anonymously or pseudonymously and is not used to directly identify you. IP addresses are anonymized by default by Google Analytics 4.
7. Legal Basis
Our legal bases for the use of cookies are as follows:
- Essential cookies: Legitimate interest under the Turkish Personal Data Protection Law (KVKK/Law No. 6698), Article 5/2-f. Mandatory for the technical operation of the site.
- Analytics cookies: Legitimate interest under the Turkish Personal Data Protection Law (KVKK/Law No. 6698), Article 5/2-f. Used for measuring and improving site performance.
- Electronic Communications Law No. 5809 and related regulations — our obligations regarding cookie usage are fulfilled accordingly.
8. Cookie Retention Periods
Cookie retention periods vary depending on the type of cookie:
- Session cookies: Automatically deleted when you close your browser.
- Persistent cookies: Stored on your device for a specific period. Durations are specified in the tables above (ranging from 1 minute to 2 years).
You can delete all cookies at any time from your browser settings.
9. Your Rights
Under the Turkish Personal Data Protection Law (KVKK/Law No. 6698), you have the following rights regarding your personal data collected through cookies:
- Learning whether your personal data has been processed
- Requesting information if your personal data has been processed
- Learning the purpose of processing your personal data and whether it is used in accordance with its purpose
- Requesting correction or deletion of your personal data
To exercise your rights, you can review the application methods on our KVKK Privacy Notice page.
10. Policy Changes
This Cookie Policy may be revised from time to time in line with changes in legal regulations, new technologies, or updates to our business processes. Significant changes to the policy will be published on this page. We recommend checking the "Last updated" date at the top of the page to stay informed of the current policy.
11. Contact
For questions or requests regarding our Cookie Policy, you can contact us:
Data Controller: Aktif Çelik
Address: Fatih Sultan Mehmet Mah. Balkan Cad. Meydan Istanbul AVM No: 62 A, Umraniye / Istanbul
Email: info@aktifcelik.com
Phone: +90 216 606 24 60
